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What CWS Says about Adwords...
Google says that there are over 10,000 variables to getting the high ranking in the natural listing in a competitive market. However, by launching an effective Adword campaign you can get the name of your business or organization in the top indexed pages consistently.
Through our experience, research and reverse engineering, we have developed a strategy that can get you on the first page in the sponsored ads. Google Adword campaigns are a pay per click advertising. When your site is properly analyzed, your ad is correctly structured, and your bid is the right price (not necessarily the highest) you will see results worth the investment.
A case study:
A client of ours in the construction business was spending a large amount of money on print advertising to reach multiple markets. After launching their Google Adword campaign with CWS Consulting, this is what they had to say...
To whom it may concern:
When I think of great consulting companies there seems to be a couple of similarities every time. First of all, I am looking for RESULTS and secondly I want excellent CUSTOMER SERVICE. And for those two reasons alone I chose to partner with CWS Consulting.
Doug Smith and team have provided incredible results since day one. SteelCo Buildings, Inc. began with a webpage redesign that turned into web hosting that eventually led to a complete internet marketing strategy built from the ground up with CWS Consulting. We have been pleasantly surprised by the rapid return on investment of our advertising dollars since CWS encouraged us to begin our ad campaign on Google.com. SteelCo began advertising the traditional way spending thousands of dollars in trade publications, the yellow pages, and newspapers with a cost per lead at around $70. But since our partnership with CWS and the beginning of our Google ad campaign, our cost per lead has been cut in half!
But beyond results alone, customer service remains a high priority of CWS Consulting and it shows. We have called the CWS office at times with a quick question that gets a quick answer. We’ve called CWS requesting drop dates on certain advertising and they have delivered. There is a friendly and helpful staff at CWS that is always there. Now, they may not have the answer immediately but they certainly take our requests seriously and find the answers for us.
Overall, I could not recommend a consulting company any higher than CWS Consulting. SteelCo Buildings has a wonderfully designed webpage that is interactive, informative and most importantly transforms “hits” into “leads.” We have an effective internet advertising campaign that has slashed our costs and increased our profits. And we have the reassurance that someone is there for us when we have questions or technical needs. CWS Consulting will have our business for years to come.
Respectfully submitted, Trey Bailey Vice President Operations SteelCo Buildings, Inc. www.SteelCoBuildings.net
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